Nine Inch Nails know how to work the web and they know their fans well. Trent Reznor, with his band had released their latest album, The Slip, officially available online to be downloaded at nin.com.
The band Nine Inch Nails is known for their shenanigans on the web as they promote and distribute their music. Although Radiohead might not wish to repeat their give away stunt, but Trent Reznor and Nine Inch Nails look like they are embracing this new style of distribution.
Nine Inch Nails is doing what artists in the music industry should be doing as their distribution model for years. Nine Inch Nails are one of the few music artists comfortable being on the Internet. Most music artists and their record label companies generally fears the Internet and have being fighting a crusade against it being a distribution medium.
Trent Reznor, the person most people blamed for the web shenanigans Nine Inch Nails have being causing on the Internet lately, have been vocal about his thoughts on record companies and their relationship with musicians. He has been experimenting with alternative methods of getting Nine Inch Nails’ music out directly to its fans, most of the time it involved the use of the Internet.
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